Engaging with the UNY Conference through social media
Some significant changes have taken place in the Upper New York Conference Communications ministry area recently, which has given the Conference Communications team the opportunity to think strategically about how to continue to improve the ways we tell our story. In assessing our communications channels’ strengths and weaknesses, one means of telling our story was clearly in need of work. That area was social media.
In the coming weeks and months, members of the Upper New York Conference will see some major changes in how, where, and what we communicate through social media.
- We will build off of the success of the Conference blog in engaging each other in a variety of conversations- from fun to serious and from personal to big picture.
- We will build off of the success of our video ministry and start producing shorter videos specifically designed for social media that will sometimes complement longer videos designed for worship settings and sometimes stand on their own.
- We will also be inviting voices from around the Conference to be heard as we have with the Advocate and other Communications channels over the last few years.